CaseToHire

Profitability

Voltra Energy: the customers who cost money

Voltra Energy, a household electricity retailer.

Why has Voltra's profit fallen, and how can it improve it?

Skills tested

  • Structure
  • Quantitative analysis
  • Exhibits and insights
  • Business sense
  • Synthesis and communication

Concepts

  • customer lifetime value
  • churn
  • bad debt
  • customer segmentation
  • credit risk
  • thin margins